Sachamama + VoLo

CONCEPT

A healthy Florida for all!

This campaign appealed to the intrinsic values we all share of living in a healthy home, connecting the stories of all Floridians into one, #KeepFloridaHealthy.

EXECUTION

A series of PSAs presented an eye-catching campaign formatted for social media platforms. Bold and colorful text was used to emphasize the personal stories of five influencers and a call to action was presented to continue the conversation at the VoLo website.

The Series

The Results

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Media Impressions