Throughout November, Sachamama led extensive media coverage of COP30 in Belém, Brazil, with the objective of strengthening its digital presence and positioning the organization as a trusted climate reference within the Hispanic community.
From the editorial team, Huella Zero published 37 articles, providing daily coverage focused on Latino leadership, the Amazon, and climate justice. An additional 10 articles were published in allied print media outlets, expanding the reach of the reporting.
The coverage also included more than 10 appearances in traditional media, with mentions on television networks such as Univisión, Telemundo, and NBC, as well as a radio appearance on Pulsar 107.3 in Tijuana.
The production was defined by its multiplatform approach, diversity of formats and voices, and balanced distribution across social media, editorial content, and traditional media. Coordinated logistics enabled the amplification of climate leaders’ voices throughout the COP30 period.
